B-Coat has long been a valued and reliable distribution partner of the Mipa Group in Belgium and has contributed significantly to the successful distribution of Mipa products in the region. ‘With the establishment of Mipa Belgium, we are laying the foundation for an even stronger market presence in Belgium and ensuring continuity for our customers and partners,’ emphasises Klaus Fritzsche, CEO of MIPA SE. ‘At the same time, we are bringing the organisation in the Benelux countries even closer together, creating structures that better reflect the realities of the market. This will enable us to make better use of synergies and offer our customers throughout the region an even stronger service.’
Belgian customers will continue to enjoy the highest level of reliability: both the Bornem location and a large part of the experienced team will remain available to Mipa customers in Belgium. This means that the familiar contact persons will continue to be available and guarantee a high quality of service, while at the same time creating new opportunities for expanding the product range and market activities.
The acquisition underlines MIPA SE's clear strategic focus on sustainable growth in Europe. With its direct market presence in Belgium, the Mipa Group is strengthening its competitiveness, further expanding its proximity to customers and distributors, and laying the foundation for long-term success in the region.
